Tiggemann, M., & Slater, A. (2014). NetTweens: The Internet and Body Image Concerns in Preteenage Girls. Journal Of Early Adolescence, 34(5), 606-620. DOI: 10.1177/0272431613501083
Over the years, there have been many studies that have shown a correlation between girls media exposure and their feelings about their own body image. Tiggermann and Slater conducted a study by sampling 189 young girls, aged 10 – 12 years old. They had each girl fill out a questionnaire about their media consumption. However, this study went further than many studies in the past, by focusing on girls internet access and social media connections.
The majority of girls in the sample (97.4%), had regular access to the Internet at home.
In the questionnaire, girls were asked if they have a profile on a social media network, as well as how long they spent on a social media network. The girls reported using Facebook the most often. Of the sample, 43% of girls had a Facebook profile and spent an average of 1.5 hours on the site per day. The study showed a strong relationship with body image insecurity and internet exposure. More specifically, the study showed the following: “Facebook users showed that they scored significantly higher on internalization, body surveillance, and dieting, and lower on body esteem.” (Page, ) These girls reported a genuine unhappiness with their bodies, a desire to look like the images they saw online, an overall and consistent focus on how they “looked”, dieting habits and tendencies, and lower confidence in their body.
Through reading this study, I learned that girls are getting exposed to social media sites at very young ages, and that exposure is leading to body image concerns. In the past, girls were exposed to magazines and TV shows, etc. However, now that many young girls have access to computers and social media sites, and are on them around an hour and a half daily, they are being exposed to constant media images that significantly affecting their confidence. Overall, girls on social media sites are showing a greater focus on their looks, a greater insecurity about their bodies, increased dieting and lower esteem. This article argues a great negative to social media for young girls. As they spend time looking at pictures of others, girls are becoming increasing self-conscious and focused on their own appearance. As a result, many are taking action through dieting.